Get your kick on the route 66
When we say photography, the first thing that comes to mind is the word "image", while in the world of the event sometimes the photo can become animation...
At the last Communica show, this is what Studios Casagrande wanted to demonstrate in BIG. The idea was to find a theme and to invite visitors to put themselves on stage in front of our lenses. We therefore: deployed our "Route 66" background, contacted Chêne-Bourg Custom Bicycles* for the loan of a custom bike, provided Dorier's team, in charge of the technical side of the show, with a "live slideshow" link allowing us to broadcast the images taken on our stand between conferences and on a large screen, and invited visitors to try the experience...
From a trade show to an event there is only one step, the rest of the 66 adventure on our next Newsletter.
*Thanks to Franck Sauthier from CBCB for the loan of the custom









